Win Bigly: Persuasion in a World Where Facts Don’t Matter by Scott Adams Hardcov
We’re hardwired to respond to emotion, not reason, and Trump knew exactly which emotional buttons to point isn’t whether Trump was right or wrong, good or bad. Win Bigly is a field guide for persuading others in any situation-or resisting the tactics of emotional persuasion when they’re used on Bigly, now in its second edition, explains one of the most important perceptual shifts in the history of humankind.
Win Bigly: Persuasion in a World Where Facts Don’t Matter by Scott Adams Hardcov
We’re hardwired to respond to emotion, not reason, and Trump knew exactly which emotional buttons to point isn’t whether Trump was right or wrong, good or bad. Win Bigly is a field guide for persuading others in any situation-or resisting the tactics of emotional persuasion when they’re used on Bigly, now in its second edition, explains one of the most important perceptual shifts in the history of humankind.
Win Bigly: Persuasion in a World Where Facts Don’t Matter by Scott Adams Hardcov
We’re hardwired to respond to emotion, not reason, and Trump knew exactly which emotional buttons to point isn’t whether Trump was right or wrong, good or bad. Win Bigly is a field guide for persuading others in any situation-or resisting the tactics of emotional persuasion when they’re used on Bigly, now in its second edition, explains one of the most important perceptual shifts in the history of humankind.