Principles of Marketing Engineering and Analytics by Lilien, Gary L., Rangaswam

Principles of Marketing Engineering and Analytics by Lilien, Gary L., Rangaswam

USD 17.22 USD
SKU: MlLUlXyO
Condition: Good

Specifications

Return Shipping Will Be Paid ByBuyer
All Returns AcceptedReturns Accepted
Item Must Be Returned Within30 Days
Refund Will Be Given AsMoney Back
Number Of PagesXvi, 305 Pages
LanguageEnglish
PublisherDecisionpro, Inc.
SubjectMarketing / General
Publication Year2017
Item Height1 in
TypeTextbook
Item Length10 in
Subject AreaBusiness & Economics
AuthorGary L. Lilien
Item Width7 in
FormatTrade Paperback

What stands out about this textbook is the way each concept is introduced with a question.

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